Xandr

etwa 500000~10000000

526

Der blaue Himmel geht auf. Nur eine kleine Leistung Ji

2

68.67.129.42

MicrosoftInvest|MicrosoftAdvertising vardataLayerName='adobeDataLayer'||'adobeDataLayer';window[dataLayerName]=window[dataLayerName]||[];window[dataLayerName].push({pe:JSON.parse("{\x22contentbasepe\u002D7a6e4a03fd\x22:{\x22@type\x22:\x22microsoftadsprogram\/components\/content\/contentbasepe\x22,\x22repo:modifyDate\x22:\x\u002D09\u002D26T11:09:23Z\x22,\x22dc:title\x22:\x22MicrosoftInvest\x22,\x22dc:description\x22:\x22MicrosoftInvestisademandsideplatformbuiltforthefutureofvideoadvertising.\x22,\x22xdm:template\x22:\x22\/conf\/microsoftadsprogram\/settings\/wcm\/templates\/pe\u002Dcontent\x22,\x22xdm:langue\x22:\x22en\x22,\x22xdm:ts\x22:[\x22Platform\x22,\x22Programmatic\x22],\x22repo:path\x22:\x22\/content\/msa\u002Dabout\/global\/en\/solutions\/technology\/microsoft\u002Dinvest\u002Ddsp.html\x22}}"),event:'cmp:show',eventInfo:{path:'pe.contentbasepe\u002D7a6e4a03fd'}}); SkiptomaincontentMicrosoftAdvertisingAdvertisingAdvertisingHomeGetstartedContactanexpertFindapartnerSolutionsAdproductsandformatsAdproductsandformatsDisplayPerformanceMaxRetailSearchVideoandCTVTechnologyandservicesTechnologyandservicesDealcurationDemand-sideplatform(DSP)MonetizationRetailmediaToolsPlanningPlanningDisplaydataKeywordplannerSearchdataTrendingqueriesProductivityProductivityCopilotEditorImporttoolsMicrosoftAdvertisingAppPerformancePerformanceAudiencetargetingAutomatedbiddingConversiontrackingResourcesDiscoverDiscoverCasestudiesInsightsMarketingwithPurposeWebcastsLearnLearnCertificationsFreeconsultationInsidernewsletterLearningLabPartnersandenciesPartnersandenciesencycenterPartnerportalLegalLegalreementsPoliciesBlogSupportMoreSignupAllMicrosoftGlobalMicrosoftSecurityAzureDynamics365Microsoft365MicrosoftTeamsWindows365Tech&innovationTech&innovationMicrosoftCloudAIAzureSpaceMixedrealityMicrosoftHoloLensMicrosoftVivaQuantumcomputingSustainabilityIndustriesIndustriesEducationAutomotiveFinancialservicesGovernmentHealthcareManufacturingRetailAllindustriesPartnersPartnersFindapartnerBecomeapartnerPartnerNetworkAzureMarketplaceAppSourceResourcesResourcesBlogMicrosoftAdvertisingDeveloperCenterDocumentationEventsLicensingMicrosoftLearnMicrosoftResearchViewSitemapSearchSearchNoresultsCancelSigninExperiencenewgrowthpossibilitieswithMicrosoftAdvertisingtoday> MicrosoftInvestMicrosoftInvestisademand-sideplatformbuiltforthefutureofvideoadvertising.Withanintegratedplatformadvanteandafocusondata-drivenperformance,Investenablesyoutoengeaudiencesonallscreensanddrivebusinessresults.Signup BenefitsofMicrosoftInvestIntegratedPlatformAdvanteTechnologydesignedtomaximizedigitalinvestments. Data-DrivenPerformanceIntelligent,customizabledatasolutionsthatpowercampaignperformance. Built fortheFutureofVideoEnablingbuyerstoengetheaudience– notthedevice. KeyfeaturesofMicrosoftInvestDealbuyingExclusiveaudiencesPlannerPremiumCTVDealbuyingfromourInventorylibraryAnintuitiveandgraphics-basedapproachtodealdiscoveryandactivation,offeringaccesstocuratedpremiumdealcatalogsandmorevisibilityintodealinventorythanyou’veeverhadbefore. Discoverexclusivecuratedcatalogscreatedbypremiumdataownersandailableoff-the-shelftoreachaudiencesatscale. ExclusiveaudiencesReachmorethanabillion1userswithMicrosoft’svaluableaudiences,includingmillionsyoumaynotbereachinganywhereelse. PlannerGainconfidenceincampaignplanning,focusingonthedatathatmatterstoyoubeforeyougolive. PairingInvestwithPlannerallowsyouto:plancross-channel,boostdigitalinvestments,findtherightaudienceanddiscoverpremiuminventory,eliminateplanningandbuyingsilos. PremiumCTVmarketplace,featuringNetflixEngeaudiencesonallscreensanddrivebusinessresultsbytappingintoourmarketplaceforpremiuminventory,fromourdirectpublishersonMonetizeorthroughourrobustintegrationswithallmajorSSPs​. CasestudyGroupM–MicrosoftAudiencesTheroadtoreresults:HowGroupMpoweredaContinentalTirescampaignleveringMicrosoft’saudienceintelligence.Learnmore CasestudyOpenupnewadvertisingopportunitieswithMicrosoftInvestExistingcustomersareencouredtoreachouttotheiraccountmaners.Signup FrequentlyaskedquestionsWhatsetsMicrosoftInvestapartfromotherDSPs?End-to-endplatformwithabuyandsell-sidetechinfrastructureofferingincreasedefficiency,suchas100%DSP-to-SSPmatchrates,campaigndeliverystability,bidshadingappliedtoallbids,andnodiscrepancyfees,allowingforcompetitiveandtransparenttake-rates.  Abilityforbuyerstobuildcustombiddingalgorithmstoreplaceorcomplementexistingoptimization,usingourDataScienceToolkit. Openandwell-documentedEnterpriseAPIsallowbuyerstobuildtheirproprietarysolutionontopofourplatform,usingourrobustlog-leveldataoffering.DirectandexpandedaccesstoCurate’sdeallibrary–includingcurateddealsfromexternalSSPs Afuture-proof,multidimensionalapproachtosolveidentity.Whatarethebenefitsofanend-to-endplatform?Directsupplyandfar-reachingintegrationswithleadingsupplypartnersglobally. Abuyandsell-sidetechinfrastructurethatdelivers100%DSP-to-SSPmatchrates,campaigndeliverystability,bidshadingappliedtoallbidsatnocost,andnodiscrepancyfees,allowingforcompetitive–andtransparent–take-rates.  Expansiveinvestmentsinsupplychaintransparency,in-houseandpartneredholisticbrandsafetysolutions,andefficientsupplystrategyanddecisioningthroughduplicationanalysis,harnessingyearsofdatascienceandimpression-leveldataanalysis. Flexiblewaystotransactthroughoutcome-basedbuying,ProgrammaticGuaranteed,andsophisticateddealcurationcapabilities.WhattypesofdatasolutionsareailableonMicrosoftInvest?MicrosoftInvestoffersexclusiveaccesstoMicrosoft’sin-marketanddemographicaudiencesegments,toreachmorethXandranonebillionusersprogrammatically.MicrosoftInvestoffersarangeofintelligentandcustomizabledatasolutionstopowercampaignperformance. Achoiceofidentitysolutionsthatcombinetrustedconsumerrelationships,uniqueaudiencesandaflexibleidentitysuitetohelpyoureachtheaudiencesthatmatter. Exclusiveprivacy-safeconsumerdatasets,includingsearchandwebactivityfromBingandourbrowserMicrosoftEdge,LinkedInprofessionalprofilesanddemographics-toaccesshighlyengedaudiencesandreach1billionusersincludingmillionsyoumaynotbereachinganywhereelse.Abilitytoactivateadvertiserfirst-partydataandaccesstailored,detailedinsightsthatwillinformyourbuyingstrategy.SupportofmajorindustryIDsolutions,incomplementtofirst-partyIDsolutionstooptimizecampaignreachandprecision.Accesstoadatamarketplaceofmorethan4043;globaldatapartnerstoinformbehioralandcontextualstrategies.Morethanadecade-longtrackrecordofpoweringadvancedbuyerswiththemostcustomizableenterprisesolutions.Out-of-the-boxoptimizationandinventoryrecommendationpoweredbymachinelearning,alongwithintuitiveUI-basedcustomizationoptions. ADataSciencetoolkitprovidesuniquetoolstodeploycustombiddingalgorithmsandmeasurementsolutionstailoredtobusinessoutcomes.HowdoesInXandrvestsupportmyvideogoals?Investhasavarietyofcapabilitiesthatenableyoutoengetheaudience,notthedevice,helpingyoureachthegoalsthatmattermost. RobustvideoandCTVfeaturesetincludingvideoKPIoptimizationandreportingandvideoinventoryrecommendationstodiscoverrelevantpremiumvideoinventorytomaximizethereachandperformanceofyourcampaigns. ExpansiveCTVpublishersupplyand3rd-partyintegrationswithleadingCTVpartnerstoreachaudiencesoneveryscreen.  StreamlinedaccesstoawiderangeofMicrosoftorthird-partycurateddeals.HowdoesInvestsupporttraders39;success?Increasedfunctionalityfocusedongettingcampaignsrunningfaster;troubleshootingandmonitoring;expandedoptimizationandtailoredreporting. Flexiblesupportofferingsandserviceswithongoingsupport/troubleshootingformanedserviced,self-serve. Trainingprogramsthatincludein-persontrainingandE-learningcurriculums.[1] 2023MicrosoftInvestfirst-partydata.XandrPlatformPrivacyPoliciesXandrDigitalplatformcookiepolicyXandrPoliticaladvertising 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